A lot of the online resources provided by CBS Library now boast special sections of COVID-19 information, analyses, forecasts, and statistics, all with a focus on business and industry. Below you will find a pair of select examples:
Passport operates a dedicated COVID-19 section titled Coronavirus (COVID-19): Understanding the Impact, where you can find analyses such as The Impact of Coronavirus on Top 10 Global Consumer Trends 2020 and forecasts on both global and country-specific trends for selected categories of consumer goods. You will also find podcasts, webinars, and much more on the topic of COVID-19.
The COVID-19 section in Statista zooms in on statistical evidence of the development in the pandemic, broken down by country, and the effect on people and economies. World Advertising Research Center
By Liv Bjerge Laursen
A lot of the online resources provided by CBS Library now boast special sections of COVID-19 information, analyses, forecasts, and statistics, all with a focus on business and industry. Below you will find a pair of select examples:
Passport
Passport operates a dedicated COVID-19 section titled Coronavirus (COVID-19): Understanding the Impact, where you can find analyses such as The Impact of Coronavirus on Top 10 Global Consumer Trends 2020 and forecasts on both global and country-specific trends for selected categories of consumer goods. You will also find podcasts, webinars, and much more on the topic of COVID-19.
Statista
The COVID-19 section in Statista zooms in on statistical evidence of the development in the pandemic, broken down by country, and the effect on people and economies.
World Advertising Research Center
WARC has a dedicated section on Marketing in the COVID-19 crisis, where, among others, you can find the following articles:
Is it too soon to be funny? What consumers want from social media during COVID-19 by Shareablee, the social-media intelligence provider, discusses how brands can inject humor into their marketing efforts but must do so with some degree of caution because of the sensitive nature of COVID-19.
What, where and how much? Media effectiveness during COVID-19 that presents five tips from Kantar for dealing with a rapidly changing media environment, and tips on how to prepare for recovery after COVID-19.