Statistics: Economic, Financial, Industry and Market data (A guide on how to find and retrieve the data)

Passport (earlier name GMID)

In Passport you can find market statistics and market reports including data on market shares. It is also possible to download individual statistics for each subcategory and to compile statistical reports limited to data and years of one´s interest, and to retrieve reports on the size of the market. Passport also provides international demographic, macro-economic and marketing statistics and reports for 205 countries.  Covers economic indicators, population trends, consumer and lifestyle information, country infrastructure, environment and more.
Export of data: in Excel, PDF or print

CONTENT IN SUMMARY:

Industries:
The content of Passport primarily comprises the market for consumer goods, the so-called fast moving consumer goods (FMCG). However, there are also reports on service industry. Geographically, the reports are both global, regional and local in their perspective. The data is fairly updated.

Economies:
access to global economic, demographic, industrial and marketing statistics

Consumers:                                                                                        
There are also many reports that more specifically examine consumers. ”Consumer Lifestyles Reports” review and analyze elements such as education, purchasing behavior, eating and clothing habits, etc. in more than 70 individual countries, giving a good overview of consumer lifestyles in each of them.

Companies:
It is possible to search for company profiles and access reports on companies´ activities in a particular country. One can search for companies that are national brand owners or global brand owners. The database also allows for searching for specific brands and estimates their market share.

Countires:
The database provides access to information on a wide range of countries. It is possible to search for groups of countries such as EU, BRIC, ASEAN, etc.

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SEARCHING:
Text search: is pretty straightforward. The basic search does allow for complex Boolean searching, but you may also use the advanced search for this purpose as well.

Menu search: gives you more flexibility in locating content by allowing you to see the kinds of information contained within Passport.
The search requires two components: choosing at least one category and at least one geography. The first screen after selecting Menu Search in the upper left corner lists the categories available in drill-down menus. Make your selection(s) and click the Next button in the lower right corner. The next screen includes the countries covered by GMID. Choose one or more and then click on the Run Search button in the lower right corner. This brings up the search results with your selected search variables.

A few things to note about the Menu Search:

• You can select as many categories or geographies as you'd like.
• The icons to the right of the text indicate the types of content that are available. For example, most of the industry categories contain reports, statistics and information sources, while the consumer behavior categories only feature comments.
• If you're not sure which category to use or it could be buried in the menus, use the search box at the bottom of the center column to find particular words. For instance, if you're seeking education-related categories, a search for 'education' will automatically expand to show all of the subcategories with that term.