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Equities. Industry and company analysis: Function - Business Intelligence (BI)

This is an introduction to the functions withing the Bloomberg Terminal that allow to research equities and do company and industry analysis. Example used: Maersk and liner shipping industry

Industry classification

How large is the Maersk’s business in the Container shipping?


Key Drivers

This image below shows the financial model for Maersk A/S which provides information about what drives Maersk’s revenues and costs. Market Share feature will  provide information about buyers.